Before PERPETUAL, standard healthcare left pet parents in the dark.
“The ear infections keep coming back. Each visit means more antibiotics and another big bill.”
“I’ve spent thousands trying to help my Lab’s arthritis. Every treatment feels temporary, and he’s still limping.”
“Our pups both have constant allergies 😥 The vet bills keep pilling up and their symptoms keep coming back.”
“Three vets told me my dog’s stomach issues were ‘just stress.’ After months of meds, nothing’s changed.”
"My dog's skin problems flare up every month. I'm running out of options and I just feel hopeless."
“I was spending hundreds at the vet and still didn’t have real answers. I just wanted to understand what was actually going on.”
“My terrier kept losing weight, but every test came back ‘normal.’ I knew something was being missed.”
“We tried three different foods and two medications. Nothing explained why my dog wasn’t improving.”
“Ive always felt rushed at every vet appointment. No one had time to look at the bigger picture.”
“I kept hearing ‘let’s wait and see,’ but my pet was clearly uncomfortable.”
“The symptoms kept changing, and I couldn’t find anything that connected the dots.”
“I trusted the professionals, but I still felt stuck with no clear direction.”
“I wasn’t looking for a miracle... just insight that actually made sense.”
They deserve better care
“For the first time, I finally understand whats going on with my dog’s health and exactly what to do to help him."
Give your dog's
body a voice
365 - precison care
Perpetual membership
Owning their health made easy
Non-invasive testing 3x per year
90+ biomarkers
Real-time & historical health tracking
Personlized care plans from top vets
Precision supplement (adapts every 120 days)
Early detection + Monitoring
36+ curated health scores
Dedicated care team 24/7 support
Clear health solutions for all breeds/ages
Frequently Asked Questions
Join as a Perpetual member and we’ll take it from there.
You’ll receive an at-home collection kit with simple step-by-step instructions. You snip a small sample of your dog’s fur, place it in the vial, and send it back in the prepaid mailer.
When the lab finishes the analysis, your dog’s health scores and personalized care plan will appear in your Health Portal inside the Perpetual app. From there, we create their first custom supplement blend based on their actual lab results—not guesswork.
Your annual membership includes three tests per year:
- 1 baseline test
- 2 retests, every 120 days
Each new test updates your dog’s health scores, recalibrates their custom supplement blend, and adjusts their care plan so it stays in sync with how their body is changing.
You’re not getting a static lab report. You’re getting an ongoing health map for your dog.
Your membership gives you:
- 90+ biomarker readings covering minerals, toxic elements, and key nutrient ratios
- 36+ health score assessments for heart, liver, kidney, immune system, gut, thyroid, and more
- 3 custom supplement blends per year for targeted, year-round support
- A clear explanation of what the results mean in plain language
- A personalized care plan that covers diet, lifestyle, movement, and daily routines
- Tracking over time so you can see what’s improving, what needs support, and how changes affect their health
By catching imbalances early and acting on them, you can avoid many recurring issues, cut down on surprise vet bills, and add more healthy years to your dog’s life.
A yearly vet checkup is important. It focuses on visible symptoms, a physical exam, and a few standard tests. Most of the time, deeper lab work only happens after a problem shows up.
Perpetual is built to see ahead of that moment.We run a broad panel of biomarkers designed to show how your dog’s body is really doing over time—from organ stress and nutrient balance to toxin exposure, thyroid function, gut health, and more. These results live in your Perpetual dashboard, where you can follow trends instead of snapshots.
Think of it this way:
- Annual vet visit: “How is my dog today?”
- Perpetual: “How has my dog been doing for the last several months, and what direction are we heading?”
We focus on early detection, prevention, and long-term health, then help you and your vet use that information in a smarter way.
Yes. Perpetual is powerful for dogs who already have known problems and for dogs who “seem fine” but have something brewing under the surface.
By looking at mineral patterns, toxin load, and nutrient balance, we can uncover stress in the body that often sits behind:
- Skin issues
- Gut problems
- Low energy
- Joint discomfort
- Recurrent “mystery” symptoms
Your dog’s plan is then built to support their biology, not just mask the outcome. The goal is to help their body recover better and stay more stable over time.
Perpetual is for every life stage—puppy, adult, and senior.
Starting early lets you build a strong base and watch how their body develops. Starting later lets you catch issues that often go unseen in older dogs. In both cases, the goal is the same: more healthy, active years with you.
We’re not here to replace your vet. We’re here to change when and how you get information.
Traditional care is built around problems once they appear. Your dog limps, vomits, scratches non-stop—you book a visit.
Perpetual is built to:
- Find risk before it turns into disease
- Track how their body responds to care over time
- Give you simple, specific actions you can take at home
Your vet is still essential for emergencies, medication, surgery, and many diagnoses. Perpetual gives you the data and daily structure that help you avoid many of those crises in the first place.
Pet care has followed the same path as most human care: step in once something is wrong. Prevention has rarely been the main business model.
Only in the last few years have human health platforms started to focus on full-body lab testing, deep data, and prevention as a service. Perpetual brings that same mindset to dogs—long-term tracking, advanced diagnostics, and care plans built on real data, not guesswork.
We believe dogs deserve the same kind of proactive health system humans are just beginning to build for themselves.
Your membership is more than a test kit. It’s a full health system for your dog.
You get:
- 3 FTMA tests per year (fur-based mineral and toxin analysis)
- Longevity routines tailored to your dog
- Full health audits to understand where they stand today
- Real-time and historical health tracking
- 36+ curated health scores
- Personalized care plans from top vets
- 3 precision supplement blends per year (a full 12-month supply)
- Foundational healing and longevity protocols
- Early detection tools
- Centralized medical records
- A dedicated care team - 24/7 support
Everything is built to work together toward one goal: more healthy years.
Your membership includes three FTMA panels each year, covering 90+ biomarkers and repeated every 120 days so we can see trends, not isolated readings.
FTMA (Fur Tissue Mineral Analysis) uses a small sample of fur to look at:
- Mineral levels
- Toxic heavy metals
- Key metabolic patterns
Because fur reflects several months of biology, it shows how your dog’s body has been running over time, not just on the day of the test.
Beyond FTMA, you can order additional tests through the Perpetual Marketplace, such as:
- Food intolerance testing
- Mycotoxin screenings
- DNA testing
- Stool analysis and GI mapping
Many of these tests are hard to access on your own and often cost far more outside of a membership model.
When diagnostics show an issue—or a risk building beneath the surface—we build targeted protocols that match your dog’s biology. These plans can focus on:
- Kidney, Liver, Thyroid & Metabolic Health:
Support for detox, energy production, and organ function to keep core systems stable. - Gut Health & Nutrition:
Nutrition plans, digestive support, and microbiome strategies to improve absorption, calm inflammation, and support immunity. - Toxins & Environmental Health:
Gentle detox programs, antioxidant support, and home-environment tweaks to reduce ongoing toxic load. - Physical & Cognitive Performance:
Supplementation, movement plans, and brain support to keep your dog strong, mobile, and sharp as they age. - Skin & Coat:
Nutrient-dense formulas and inflammation control to ease itching, improve skin barrier health, and restore shine. - Arthritis & Joint Issues:
Joint support, anti-inflammatory nutrition, and movement strategies to maintain comfort and range of motion.
Every protocol is personalized. We work with your dog’s biology instead of fighting against it.
Foundational healing looks at your dog as one connected system. Instead of chasing each symptom in isolation, we ask: What in the body is out of balance, and why?
This often leads to:
- Adjusting nutrition
- Supporting detox pathways
- Improving digestion
- Fine-tuning minerals and vitamins
- Making simple lifestyle changes that reduce stress on the body
Longevity care builds on that. The focus is not only “fix this issue” but “keep this dog healthier for more years.” That means:
- Running deeper tests
- Catching trends early
- Slowing down the processes that lead to decline
Mainstream vet care is essential, especially for urgent care and many treatments. But it tends to enter the story late. Perpetual steps in earlier and stays with you year-round.
Many dogs look fine on the outside while silent problems build inside.
Advanced testing can reveal:
- Nutrient gaps
- Early organ stress
- Hormonal shifts
- Hidden toxin exposure
Most of these are easier and cheaper to fix before they become visible disease. That’s the real value: using data to stay ahead of problems instead of reacting once you’re already in crisis mode.
We’re finalizing the full experience now—testing the kits, refining the app, and tightening every step of the journey so it’s simple to use and clinically sound.
We expect to launch in Q1 2026.
Joining the waitlist today secures your spot for early membership releases. You’ll receive updates, behind-the-scenes progress, and early access opportunities as we move closer to launch.
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Healthy Years
Early access is limited—
secure your dog’s spot today.
