
Pet healthcare is broken
From ultra-processed kibble packed with fillers, to unavoidable exposure to pesticides, heavy metals, and household chemicals—modern life is taking a toll on our dogs’ health.
Chronic conditions like allergies, joint pain, digestive disorders, and cancer are on the rise, yet the current system isn’t built for prevention.
The pet food and pharmaceutical industries profit when dogs get sick, not when they thrive. Too often, decisions about your dog’s health are influenced by sales targets and outdated practices—not by what will give them the longest, healthiest life possible.
Chronic conditions like allergies, joint pain, digestive disorders, and cancer are on the rise, yet the current system isn’t built for prevention.
The pet food and pharmaceutical industries profit when dogs get sick, not when they thrive. Too often, decisions about your dog’s health are influenced by sales targets and outdated practices—not by what will give them the longest, healthiest life possible.
- Their Lifespan is going backwards
- 1 in 3 dogs will develop cancer in their lifetime
- 8,000 chemicals exist in their food supply
- Obesity rates have increased more than 150% since 2010
- 90% of their calories come from ultra processed food
- Their toxin burden is 10x higher than humans
Why is it so hard to keep our dogs healthy?
In a world with more pet products, treatments, and advice than ever before, why is caring for your dog’s health still so confusing and overwhelming?
Where do I start?
Who can I trust with my dog’s health?
How do I know what’s going on inside my dog’s body?
Which products and protocols actually help—without wasting money?
The questions are simple.
The answers frustratingly complex.
Who can I trust with my dog’s health?
How do I know what’s going on inside my dog’s body?
Which products and protocols actually help—without wasting money?
The questions are simple.
The answers frustratingly complex.

They deserve better care

So we built

The world’s most comprehensive and convenient canine longevity system—an all-in-one platform designed to make it simple for you to protect and improve your dog’s health.
We deliver the most advanced diagnostics, prevention-focused care plans, and trusted therapeutic solutions for dog owners who want their best friend to live a longer, healthier, more vibrant life.
We believe your dog’s health should never be locked behind gatekeepers. You deserve the knowledge, tools, and support to take control of their well-being—every single day.
We deliver the most advanced diagnostics, prevention-focused care plans, and trusted therapeutic solutions for dog owners who want their best friend to live a longer, healthier, more vibrant life.
We believe your dog’s health should never be locked behind gatekeepers. You deserve the knowledge, tools, and support to take control of their well-being—every single day.
Our Mission
To transform the current healthcare system into one that is personalized, proactive, and performance enhancing.
So dogs get to live 20 healthy vibrant years.
So dogs get to live 20 healthy vibrant years.

How we do it
We’ve created tools to let you see what’s happening inside your dog’s body every 120 days—so you can take charge of their health like never before. Imagine understanding your dog’s health so clearly that you can protect, optimize, and extend their life in ways you never thought possible.
Every year starts with an advanced at-home diagnostic panel, giving us a full picture of your dog’s health from the inside out. We track results over their lifetime, while our care team designs personalized health strategies and custom formulated supplements that evolve as your dog ages.
We stay on top of the latest science, tests, and therapies to reveal early signs of disease—months before symptoms appear. We're committed to bringing you the very best, constantly refining your dog’s care with cutting-edge tools.
We don’t just test—we educate, track, and guide your dog’s health journey. Have a question? Get answers 24/7. With our support, you’ll always know what’s going on, what to do next, and how to give them the longest, healthiest life possible.
Every year starts with an advanced at-home diagnostic panel, giving us a full picture of your dog’s health from the inside out. We track results over their lifetime, while our care team designs personalized health strategies and custom formulated supplements that evolve as your dog ages.
We stay on top of the latest science, tests, and therapies to reveal early signs of disease—months before symptoms appear. We're committed to bringing you the very best, constantly refining your dog’s care with cutting-edge tools.
We don’t just test—we educate, track, and guide your dog’s health journey. Have a question? Get answers 24/7. With our support, you’ll always know what’s going on, what to do next, and how to give them the longest, healthiest life possible.

Looking Forward
In the coming decades, breakthroughs in veterinary regenerative medicine, biotechnology, and AI will converge to help dogs live healthier, longer lives than ever before. Extending your dog’s lifespan and healthspan will have profound effects—not just for them, but for you. Every extra year together means more adventures, more memories, and more time with your best friend.
We’re building Perpetual to make that future possible—bridging today’s science with tomorrow’s innovations, so your dog can enjoy the longest, healthiest, happiest life you can give them.
We’re building Perpetual to make that future possible—bridging today’s science with tomorrow’s innovations, so your dog can enjoy the longest, healthiest, happiest life you can give them.
It's time to...
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Healthy Years
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secure your dog’s spot today.
